The Women’s IPL media rights have been sold to Viacom 18 for 951 crores. It means Viacom 18 will pay INR 7.09 crores per match as the official broadcaster of Women’s IPL to the BCCI for the next 5-year cycle. The contract will be valid from 2023 till 2027. The WIPL media rights going to Viacom 18 was broken to the media by BCCI secretary Jay Shah through his official Twitter handle. 

BCCI went ahead with its plan of auctioning the WIPL media rights on January 16. Disney+Hotstar, Zee-Sony Combine and Viacom 18 entered the auctions with the aim of securing exclusive rights to broadcast women’s Indian Premier League matches, which are expected to begin from March 05, 2023, onwards. Viacom 18 pipped its rivals to secure an exclusive broadcasting deal of INR 951 crores for the next 5-year cycle. This development comes as a huge boost for women’s cricket in India.